Along with a vampyric music video of bloody wonder.
With the expected hate that plagues bands who choose to pivot their sound, Bring Me The Horizon have traversed it all and capitalized on their expansive palette to become more accessible, more relatable, and frankly, more electric. Today's arrival of new single DiE4u trods down the same path as that of Amo (2019) or That's The Spirit (2015), utilizing pop-punk compositional structures with melodies at the forefront, all to great effect. It may very well be one of their best songs in recent years. Roaring screams, a soaring solo, hard-hitting choruses: it has it all and continues to position Bring Me The Horizon at the top of their game, over a decade past their inception.
Oli Sykes comments:
“‘DiE4u’ is a song about toxic obsessions, vices and things you can’t kick. I think a lot of people went through very similar struggles while in lockdown, coming face to face with yourself and seeing who you really are and what’s important. The song is a triumphant and emotional one for me because it was a time of realization to kick the things that were no good, and to take the choice in bettering myself. It also connects to a deeper theme about us as a society, and how we need to look at the way we treat ourselves, each other as well as the world."
Experience Die4u below or in your platform of choice HERE and make sure to catch them on November 5th at Knotfest Los Angeles alongside Slipknot, Killswitch Engage, and more.