A staggering visual introduction prefaces this new chapter for the metalcore giants.
On September 1st, Australia's Polaris will release FATALISM via Resist Records (Australia) and SharpTone Records (Rest of the World) — a prominent third chapter that finds the band reflecting and expanding upon an already celebrated trajectory. Lead single INHUMANE opens the release cycle in ambitious form with director Ed Reiss building upon the band's thematic elements to craft one gruesome music video.
Drummer/songwriter Daniel Furnari comments on the single and its accompanying video:
"'Inhumane' reflects on the feeling of growing desensitized to death, violence, and tragedy due to overexposure. I think for a lot of people over the last few years, when you're facing a constant barrage of horrible news coming from every corner on a literal daily basis, eventually, you reach a point where the initial shock and sadness wear off and you find yourself becoming almost numb to it. It's like a subconscious defense mechanism —when caring too much becomes too taxing, we stop caring at all. That hollow feeling, or lack of feeling, can come with a lot of guilt, making you question whether your empathy and your humanity have been erased, and in a strange way almost wishing you could feel that pang of fear or sadness again.
The music video for 'Inhumane,' conceived by our director Ed Reiss, takes that concept to a fantastical extreme, and features us falling through the floors of a collapsing apartment building, to find that new horrors (literally) await us on each level...It's one of the wackiest (and bloodiest) ideas we've ever put on screen and I'm still kind of in disbelief that it came together!"
Experience INHUMANE below and pre-order the record via SharpTone Records.